Launching a new type of mutual fund in a sea of financial world sameness. We created both a B2B program for advisors and B2C program for potential fund participants based on the campaign platform. Our platform was based on the notion that in a world where investments too often rely on guesswork, gut instincts, emotion or unnecessary risk. Panoramic stands apart. Symmetry Panoramic Funds and Portfolio Models are built and managed with a disciplined, best-of-breed approach – grounded in evidence – that puts financial service on your side.
Money doesn’t operate on emotions. Neither do we.
The project
Brand strategy
Ongoing creative
Photo and video libraries
Social content