The Fantastical created an insight-based campaign to help create differentiation and drive leads for Benchmark Senior Living. Our campaign focuses on family insights and family dynamics around ensuring and elderly parent is in the right place for them. Our team created brand strategy and creative, digital and print based campaign elements, photography and video and social campaign development.
Success story: The two optimized flights of the recent campaign resulted in a 228% and a 714% increase in leads!
