In today’s fragmented consumer landscape, Erin is always searching to bridge creative media solutions with accountable metrics for her clients. With 15 years of experience Erin has developed and implemented award-winning campaigns — including the Adweek Media Plan of the Year for Timberland.
Before the Fantastical, Erin worked at Mullen and Arnold achieving leadership roles at both agencies. As Mullen’s Media Research lead, Erin managed all of the research resources, with a constant eye towards the latest trends and innovations in the space. Erin saw success through the development of custom research designed to help solve client specific challenges and identify unique media solutions.
Erin and her teams have consistently created smart and innovative media strategies and plans at the local and national levels for brands like Timberland, Match.com, U.S. Department of Defense, and Benjamin Moore.