The Powered By Travelers brand platform and the brands first ever TV spot that we created helped leverage the power of the TripAdvisor community in Europe and South America based on our extensive global category experience and insights. The spot is almost a TripAdvisor brand 101 for markets that weren’t as knowledgeable about the TripAdvisor brand and its powerful features and benefits.

The project
Brand strategy
Ongoing creative
Photo and video libraries
Social content